WEBINAR: Gaining Control of (& Insights From) Online Reviews

In this webinar you will learn how to take control of your presence on listing sites, including learning how to respond to reviews online.

Doing this is an important step in controlling how consumers find you and what they think about your organization. A recent study shows that 84% trust online reviews as much as in person recommendations. Join us and learn what the leading hospitals around the country do in this space and take a way some tactical steps you can put in place to gain control today.


Thanks to the generous sponsorship of the Social Health Institute, this webinar is free for MHA members and customers. Registration is open to only MHA members and customers.


Learning Objectives:
1. Understand why claiming and correcting listings online is so important and how it impacts your digital presence
2. Learn how to monitor and respond to online reviews - including an overview of best practices
3. Learn how to measure and gain insights from online reviews that can impact hospital operations

Speaker


Reed Smith is a consulting strategist and thought leader focused on social and digital technologies in hospitals. Reed's hospital experience includes time as a hospital marketing director, and overseeing product develop for the Texas Hospital Association where he created a social media guide for hospitals, assembling best practices and case studies from organizations across the country. Reed is the founder of the Social Health Institute and serves as an advisor for both the South by Southwest Festival and the Mayo Clinic Social Media Network.
When
2/22/2018 10:00 AM - 2/22/2018 11:30 AM
Where
Webinar
United States

Program


Thursday, 22 February 2018

 
Time
10:00 AM - 11:30 AM
2/22/2018 10:00 AM

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